People talk about "Time Management", but that is a very superficial, unhelpful and misleading phrase. Time is something that cannot be managed. No matter what we do, it continues to pass and there is nothing we can do to stop that process. | |
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So many entrepreneurs wear so many of the hats in their business that they lose sight of the fact that many of the functions they carry out are at a level that is way below the real value of their time. By failing to hand off menial tasks they are, effectively, working way below their pay grade. |  | | |
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Once you have identified the value of your time, you are in a powerful position to start to re-evaluate the commitments that you have made. There is an exercise to go through this, but before starting on that there are two techniques that can be valuable allies in making this process more effective. | | | |
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We all have a time of day when we are at our most productive. For most people, this is limited to about three hours, and it comes at different times of day for different people. This is the time when you have the most energy, the time of day when you can really get things done. I call that "Prime Time", and identifying it and protecting it is a critical component of Time Accountability. |  |
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It is important to review all the commitments that you choose to make, and a good place to start is to look at everything that you do that is not specifically related to your business. What I mean by that is activities that involve meetings or events outside the office that are not directly connected to everyday work issues. | |
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